Case Study: The on-demand Economy Pitfalls for Startups & How Rapid Growth Killed Homejoy

When I stayed in Johannesburg my parents lived in Pretoria and as a student, I often headed home at 1 pm after my compulsory Friday morning shifts as a student nurse those days. It was roughly 60km that I had to travel but I never arrived before 4 pm. In my baby blue 1990 Toyota Conquest with only 4 gears and no air conditioner. I used to crank up some Mika and Nickleback on the CD player to kill time on the road and ignore the cramping in my left leg on the clutch control.

Case Study – How one startup denied its way into the startup grave.

Let me take you back 4 years ago to just before Covid. There was a well-known filmmaker by the name of Jeffrey Katzenberg who had an impressive career behind him. Among other things, he worked in Disney’s animation department on projects like Aladdin, the Lion King, and Beauty and the Beast. He was also one of the co-founders of Dreamworks with Disney. A successful career by all means. He came up with the idea of a streaming app called Quibi where people could watch movies directly on their phones.

Case Study: Finding a Problem-Solution Fit in Your Startup & the Netflix that Never Was

Let me take you back 4 years ago to just before Covid. There was a well-known filmmaker by the name of Jeffrey Katzenberg who had an impressive career behind him. Among other things, he worked in Disney’s animation department on projects like Aladdin, the Lion King, and Beauty and the Beast. He was also one of the co-founders of Dreamworks with Disney. A successful career by all means. He came up with the idea of a streaming app called Quibi where people could watch movies directly on their phones.

Case Study: Why NOW is the time for startups to succeed – and why UBER SA is failing

If you’re feeling lazy to read today, I’ll give it to you straight away. Startups are not bogged down by a million policies, processes, and red tape. Generally speaking, entrepreneurs are your early adopters and are much more likely to incorporate changes such as digital transformation (think A.I) into their businesses. The case study I’m using is UBER and why it is failing hard in South Africa right now.